781 Fifth Avenue

Building Name

781 Fifth Avenue

Architect

Buchman & Kahn

Year(s) Built

1926-27

Designation

Upper East Side Historic District

781 Fifth Avenue
Project Information:

A neo-Romanesque and neo-Gothic style hotel building designed by Schultze & Weaver with Buchman & Kahn and built in 1926-27. Application is to replace storefronts and install signage.
CB8 Hearing: 11/13/17 (Approved)
LPC Hearing: 11/21/17 (Approved w/ modifications)

Other projects: March 15, 2016; October 23, 2018

FRIENDS' Testimony:

The Preservation Committee at FRIENDS commends the applicant on the restorative work at this prominent building. In particular, the replacement of new levanto marble spandrels on the 59th Street façade and the new granite sill at the base of the entire building will restore a missing sense of cohesion. The relocated door on the 59th Street façade will also rationalize the entrance on that side, and reduce visual clutter.

The applicant has also done a sensible job in sign placement given the irregular window pattern on the 59th Street façade. We understand the desire to make it known that the second floor is part of the retail space. However, we find the window decals to be slightly too large, especially when used on every window opening. FRIENDS support this application, and we believe it will enliven this notable corner, but we recommend the applicant work with staff to reduce the size of the Delvaux decals.

LPC Hearing: